Sometimes you run across a B2C interaction on Social Media that is the perfect example of what Social Media should be all about. (Read through the thread in the image below)
Cook’s Warehouse noticed, responded to, and rewarded a seemingly innocent response by a consumer to a picture they posted. I suspect that by the end of the day, there will be many more “Likes” in response to this and a higher number “talking about this.”
In addition, a huge “feel good” is occurring not only with the reward recipient, but of everyone who sees this (including me – and luckily I live near this new store – I WILL be visiting!).
Great job, Cook’s Warehouse. Keep it up!